Socks Issue Kk Mart Could Ve Done More To Minimise Impact Expert





The controversial socks with the word Allah have practically damaged the KK Mart brand, from being a household name to becoming the target of hatred attacks.
Despite its founder having openly apologised to Muslims over the issue and explained that it was only a mistake by its vendor, the move did not do much to help save it from a widespread boycott campaign propelled by certain politicians.
But in such an unforeseeable crisis, could the convenience store chain have handled the situation better? An expert in crisis communications believes so.
“One ‘mistake’, although a mistake, was used by a group of interest to gain some traction for their cause.
“There are some steps that any crisis manager would have taken to minimise the impact and show remorse in implementing more measures to prevent situations like this from happening again in the future.
“From the first instant that KK Mart knew about the situation, they should have informed the respective authorities and taken action against the supplier who made the mistake,” senior communications lecturer Roberto Calleja told Malaysiakini.
While noting that KK Mart founder Chai Kee Kan did hold a press conference to address the matter on March 16, he believed that it should have been done much sooner.
By doing it three days after the socks were discovered, it looked like the company was only reacting to the matter instead of being proactive in solving the issue, he said.
“In the current world of communication, three days is a very long time for the vacuum of information from the organisation to be filled and fuelled by certain interested quarters.”
Perpetrators target a KK Mart outlet in Jalan Satok, Kuching, Sarawak.Preventing vacuums of info
According to Calleja, taking immediate action against the supplier did not mean KK Mart was trying to wash their hands off of the issue.
Rather, the Mexican said, such a move would offer an assurance to the affected group that KK Mart is committed to the higher standards of operations.
The company management should have also carried out direct engagement with the affected group, in this case, Muslims, and those leading the campaigns against them.
“KK Mart should have shown immediate remorse and come out with a clear statement and action across all branches, not just the one that got in trouble.
“Together with the remorse, it could have highlighted the actions implemented and the steps taken to address the matter directly.
“Moreover, KK Mart should have contacted different organisations within the affected community to gather all parties involved and show the measures taken and steps implemented,” said Calleja, who is also a former journalist.
He said it is important for crisis managers to prevent vacuums of information when dealing with a problem.
Despite the error, he said managers should find ways to offer guarantees to the affected groups that lessons were learnt from the experience.
KK Mart also should not respond directly to statements made by different actors of the society, Calleja said, as it would only inflame adverse sentiments.
“The ultimate olive branch offering would be that the supermarket and the main actor in this saga come together in the most profound spirit of the season to involve the employees and the people affected to sit together and share a meal.
“If the main actor of this saga is not willing to do so, then the best would be to find other prominent members of the affected community to join, as it has been visible that there are more prominent members who have spoken about it,” he said.
Controversy
The controversy erupted three weeks ago when pictures of socks bearing the word Allah being sold at a KK Mart outlet in Bandar Sunway went viral on social media.
Umno Youth chief Dr Muhamad Akmal SalehMass police reports were lodged following initial police inaction.
One of those spearheading the police report campaign was Umno Youth chief Dr Muhamad Akmal Saleh.
Both KK Mart and Xin Jian Chang Sdn Bhd apologised for the incident and alleged it was due to oversight.
The founder of the KK Mart convenience store chain, Chai, and his wife Loh Siew Mui, have been charged with intentionally hurting the feelings of Muslims at the Shah Alam Sessions Court.
Three others, who are directors of Xing Jian Chang - the company that supplied socks to the convenience stores, were also charged at the same court with abetting KK Mart.
On top of this, two KK Mart outlets in Perak and Pahang have also been attacked with firebombs following the controversy. - Mkini


Artikel ini hanyalah simpanan cache dari url asal penulis yang berkebarangkalian sudah terlalu lama atau sudah dibuang :

http://malaysiansmustknowthetruth.blogspot.com/2024/04/socks-issue-kk-mart-couldve-done-more.html

Kempen Promosi dan Iklan
Kami memerlukan jasa baik anda untuk menyokong kempen pengiklanan dalam website kami. Serba sedikit anda telah membantu kami untuk mengekalkan servis percuma aggregating ini kepada semua.

Anda juga boleh memberikan sumbangan anda kepada kami dengan menghubungi kami di sini
Socks Issue Police Propose Criminal Charges Against Kk Mart Supplier

Socks Issue Police Propose Criminal Charges Against Kk Mart Supplier

papar berkaitan - pada 22/3/2024 - jumlah : 136 hits
Police have wrapped up their investigations into the incident of socks bearing the word Allah which were sold at a KK Mart in Bandar Sunway Selangor recently According to Bukit Aman Criminal Investigation Department director Mohd Shuhaily M...
Playing With Fire Anwar Government Could Collapse If Sarawak Withdraws Support Over Kk Mart Allah Socks Crisis

Playing With Fire Anwar Government Could Collapse If Sarawak Withdraws Support Over Kk Mart Allah Socks Crisis

papar berkaitan - pada 30/3/2024 - jumlah : 249 hits
KK Super Mart saw one of its outlets in Bidor Perak attacked with a Molotov cocktail As expected despite CCTV footage evidence the police force is still unable to arrest anyone That s because the firebombing was done by a Malay Muslim Amazi...
Malacca Cm Defends Akmal Over Allah Socks Issue

Malacca Cm Defends Akmal Over Allah Socks Issue

papar berkaitan - pada 22/3/2024 - jumlah : 163 hits
Malacca Chief Minister Ab Rauf Yusoh has defended Umno Youth chief Dr Muhamad Akmal Saleh s vocal stance on the issue involving socks bearing the word Allah as it was based on concrete reasons According to Rauf the reaction of Akmal who is ...
Scholars Ex Civil Servants Activists Sign Up To Slam Umno Over Socks Issue

Scholars Ex Civil Servants Activists Sign Up To Slam Umno Over Socks Issue

papar berkaitan - pada 23/3/2024 - jumlah : 210 hits
Among the 21 who signed the statement were lawyer activist Siti Kasim political commentator Lim Teck Ghee and Deva Kunjari daughter of the late VT Sambanthan PETALING JAYA A statement hitting out at Umno over the party s stand on the Allah ...
Do Not Take Advantage Of Socks Issue And Worsen Situation Says Pkr S Central Leadership Council

Do Not Take Advantage Of Socks Issue And Worsen Situation Says Pkr S Central Leadership Council

papar berkaitan - pada 24/3/2024 - jumlah : 161 hits
Suggested headline Cashless Campaign Pix caption KK Super Mart founder and executive chairman Datuk Seri Dr KK Chai giving thumbs up together with the top management of KK Super Mart and Payments Network Malaysia Sdn Bhd three Perodua Myvi ...
Pn Staying Away From Allah Socks Issue Says Lau

Pn Staying Away From Allah Socks Issue Says Lau

papar berkaitan - pada 24/3/2024 - jumlah : 174 hits
Dominic Lau said there are certain matters which PN does not want to comment on for fear of turning it into a racial issue KUALA LUMPUR Perikatan Nasional does not want to comment on the Allah socks issue as certain parties are politicising...
Govt Must Take The Lead Swiftly In Matters Like Socks Issue Says G25

Govt Must Take The Lead Swiftly In Matters Like Socks Issue Says G25

papar berkaitan - pada 24/3/2024 - jumlah : 137 hits
PETALING JAYA Emotions must be controlled in a multireligious and multiracial country civil society group G25 says of the controversial socks issue This is especially important in incidents that may threaten the peace and stability of the c...
Socks Issue Lawyers Call For Swift Equal Probe Against Vigilantes

Socks Issue Lawyers Call For Swift Equal Probe Against Vigilantes

papar berkaitan - pada 24/3/2024 - jumlah : 251 hits
Authorities should afford vigilante groups the same prompt action they allocated to two men who were convicted for posting offensive Facebook comments about Islam over the KK Mart socks scandal lawyers urged They were referring to Chiok Wai...
King Praised For Calming Tensions Over Allah Socks Issue

King Praised For Calming Tensions Over Allah Socks Issue

papar berkaitan - pada 10/4/2024 - jumlah : 191 hits
Yang di Pertuan Agong Sultan Ibrahim with Umno Youth chief Dr Akmal Saleh Umno deputy president Mohamad Hasan Melaka Umno chairman Ab Rauf Yusoh and DAP deputy secretary general Liew Chin Tong at Istana Negara today PETALING JAYA The effort...
Beli Rumah Lebih Jimat Dengan Kempen Hartanah Bumiputera Matrix

Tattoos Raised And Itchy

Bersatu Man Demands Dnb Exit Strategy For U Mobile

Khutbah Jumat Jumadil Awal Tangis Ibnu Rawahah Jelang Perang Mu Tah

Tattoos Portland Maine

Bertolak Ansurlah

Kisah Adv 160 Pengajaran Dari Bateri Lemah

Haram Guna Dan Jual Vape Dewan Pemuda Pas Pahang Zahir Sokongan Penuh Terhadap Titah Sultan


echo '';
Senarai Lagu Tugasan Konsert Minggu 1 Gegar Vaganza 2024 Musim 11

Info Dan Sinopsis Drama Berepisod Dhia Kasyrani Slot Akasia TV3

Biodata Terkini Reshmonu Peserta Gegar Vaganza 2024 Musim 11 GV11 Penyanyi Lagu Hey Waley

Gegar Vaganza 2024 GV 11 Hadiah Tiket Peserta Juri Format Pemarkahan Dan Segala Info Tonton Live Di Astro Ria Dan Sooka

6 Janji Donald Trump Kalau Dia Naik Jadi Presiden Semula


Mixology Vape S Commitment To Quality Crafting The Best Vape Flavours Nz

Pensyarah Didakwa Hina Nabi Jawi Turut Buka Siasatan

Murid Buktikan Pada Guru Lembu Makan Martabak

The Difference In The Concept Of Illicit Relationship Between Muslims And Non Muslims

Tiada Masalah Pas Ketuai Pn Tapi Bincang Dulu Kata Pemimpin Bersatu

Cek Pertama Dari Google Adsense