Are You Ready To Be A Calpis Superstar


Calpis launches Instagram Reels Contest to give Malaysians a chance to unleash their creativity and acquire stardom from the comfort of their own homes



Giving Malaysians an opportunity to express their creativity, Calpis, Japan’s first cultured milk drink, will be launching a light-hearted Instagram Reels contest. What sets this digital contest apart from others is that consumers will be given a chance to be featured in the brand’s new digital video advertisement, giving Malaysians an opportunity to rise to fame right from the safety of their own homes.

With Malaysians living through challenging times, Calpis’ digital contest aims to spread positivity and engage the brand’s loyal consumers while reminding consumers to maintain good digestive health with Calpis. This makes Calpis one of the first brands in the cultured milk segment to launch an interactive digital campaign that keeps their loyal consumers motivated through tough times, to create a branded advertisement through user generated content, which is an initiative the team behind it is very excited about.

“While we are going through this unprecedented period, it is still imperative that we take good care of our health, pursue our interests, and continue to be creative even while staying at home. Through this contest, we hope that Malaysians feel refreshed and are able to unleash their creativity. Calpis has always received great support from our loyal consumers and this contest is our way of giving back and brightening their lives. Most of all, it is to reinstate the importance of keeping a good digestive health because goodness does come from within, a guidance principle Calpis has always believed in,” said Yee Pek Kuan, Vice President of Marketing at Etika Sdn. Bhd.

To be part of this contest and curate meaningful content through Instagram Reels, all Malaysians will need to feature a Calpis product of any base variant namely, Original, Mango, Strawberry or Grape, in the video. Next, they will need to create their innovative Instagram Reel using the limited-edition Calpis filters while busting their moves with the three required dance steps that shown in how-to video as a guide. Once done recording, the last step involves them posting the Instagram Reel while tagging @calpismyofficial and including #calpisdancetofame #calpismy as the hashtags. Besides being featured in Calpis’ digital video advertisement, there will be three grand prize winners who will be able to walk away with RM3,000 cash, 1 carton of Calpis 350ml as well as an exclusive feature in the next Calpis digital advertisement! Meanwhile, in total up to 14 weekly winners will be able to take home RM500 cash and 1 carton of Calpis 350ml all to themselves.



The COVID-19 pandemic has caused many Malaysians to feel a sense of heightened worry and anxiety. With everyone having to remain at home and work remotely, video call fatigue and frustration have become more prevalent among Malaysians. Seeing the need to give Malaysians something to look forward to and get their creative juices flowing amidst the new normal, Calpis’ exciting Instagram Reels contest is bound to put a smile on everyone’s face.

As a brand that stands firm on the fact that goodness comes from within, Calpis is certain that this contest will be a strong reflection of what the brand stands for – giving Malaysians a healthy digestive system leading to good health and positive minds.

“Although times may be uncertain, we know that if we stand by each other, we will only become stronger as a nation. Here at Calpis, our consumers remain our utmost priority and we will continue to put together creative campaigns and community engagements that are able to deliver goodness to all,” further added Pek Kuan.


Artikel ini hanyalah simpanan cache dari url asal penulis yang berkebarangkalian sudah terlalu lama atau sudah dibuang :

https://www.zulyusmar.com/2021/08/are-you-ready-to-be-calpis-superstar.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+ZulyusmarcomMalaysianLifestyleFoodBeveragesTravelTechnologyAndNew

Kempen Promosi dan Iklan
Kami memerlukan jasa baik anda untuk menyokong kempen pengiklanan dalam website kami. Serba sedikit anda telah membantu kami untuk mengekalkan servis percuma aggregating ini kepada semua.

Anda juga boleh memberikan sumbangan anda kepada kami dengan menghubungi kami di sini
Zahid To Umno Cabinet Members Quit Posts If You Are Loyal To Party

Zahid To Umno Cabinet Members Quit Posts If You Are Loyal To Party

papar berkaitan - pada 5/8/2021 - jumlah : 247 hits
Datuk Seri Dr Ahmad Zahid Hamidi The Star filepicKUALA LUMPUR Umno ministers and deputy ministers should resign from their posts to show loyalty to the party says Datuk Seri Dr Ahmad Zahid Hamidi The Umno president told Utusan Malaysia that...
How To Take Care Of The Plants While You Are On Vacation

How To Take Care Of The Plants While You Are On Vacation

papar berkaitan - pada 31/7/2021 - jumlah : 277 hits
Summer makes plants look prettier than ever Of course heat can become your worst enemy With the arrival of summer and high temperatures your plants and flowers may be in danger especially if they are The post appeared first on
Are You Ok Today Mindful Muslim Is Asking

Are You Ok Today Mindful Muslim Is Asking

papar berkaitan - pada 28/7/2021 - jumlah : 261 hits
Are you OK today Mindful Muslim is asking I hope your day is going great so far and in days to come too How healthy is your mental health at the moment Have you ever wonder about that And no we re not just talking about crazy as there many ...
You Are So Precious To Me Kerana Dirimu Begitu Berharga

You Are So Precious To Me Kerana Dirimu Begitu Berharga

papar berkaitan - pada 6/8/2021 - jumlah : 295 hits
Filem emosi klise average tapi tarikan utama dari awal sampai habis persembahan mengagumkan aktres umur 7 tahun Jangan tertipu dengan Ini filem mood sedih Cerita pasal Jaeshik seorang lelaki yang banyak hutang Satu hari pekerja dia meningga...
Meski Dibarisi Pelakon Hebat Rating You Are My Spring Jatuh Ke Lingkungan 1

Meski Dibarisi Pelakon Hebat Rating You Are My Spring Jatuh Ke Lingkungan 1

papar berkaitan - pada 28/7/2021 - jumlah : 249 hits
Semakin lama semakin menurun nampaknya prestasi drama You Are My Spring Sinopsis Digambarkan sebagai drama romantik penyembuhan ia akan membawa kisah mengenai sekumpulan individu yang tinggal dalam bangunan yang mempunyai kes pembunuhan dah...
Where Are You Going To Put Your Face Now Puad Asks Muhyiddin

Where Are You Going To Put Your Face Now Puad Asks Muhyiddin

papar berkaitan - pada 14/8/2021 - jumlah : 201 hits
Puad Zarkashi said accepting the deal offered by the PM was tantamount to Umno and the opposition parties saving a government that had failed PETALING JAYA With an outright rejection of his olive branch to the opposition within 24 hours Pri...
The Future Of Digital Marketing Will Surprise You

The Future Of Digital Marketing Will Surprise You

papar berkaitan - pada 30/7/2021 - jumlah : 306 hits
The Future of Digital Marketing Will Surprise You Like Follow Follow Subscribe
14 Cute Diy Garden Sign Ideas You Will Adore

14 Cute Diy Garden Sign Ideas You Will Adore

papar berkaitan - pada 30/7/2021 - jumlah : 285 hits
The garden is our favorite place during the summer but that doesn t mean that it is perfect Well having the perfect garden is probably an impossible goal but you don t need a perfect garden to The post appeared first on
Girls Generation Bakal Buat Kemunculan Penuh Di Program You Quiz On The Block

Girls Generation Bakal Buat Kemunculan Penuh Di Program You Quiz On The Block

papar berkaitan - pada 30/7/2021 - jumlah : 317 hits
Berita baik untuk peminat Girls Generation Nampaknya anda mungkin akan dapat menyaksikan kumpulan itu dengan ahli penuh muncul di kaca TV Menurut laporan media kesemua ahli kumpulan popular itu akan muncul dalam rancangan kelolaan Yoo Jae s...
Beli Rumah Lebih Jimat Dengan Kempen Hartanah Bumiputera Matrix

Tattoos Raised And Itchy

Bersatu Man Demands Dnb Exit Strategy For U Mobile

Khutbah Jumat Jumadil Awal Tangis Ibnu Rawahah Jelang Perang Mu Tah

Tattoos Portland Maine

Bertolak Ansurlah

Kisah Adv 160 Pengajaran Dari Bateri Lemah

Haram Guna Dan Jual Vape Dewan Pemuda Pas Pahang Zahir Sokongan Penuh Terhadap Titah Sultan


echo '';
Senarai Lagu Tugasan Konsert Minggu 1 Gegar Vaganza 2024 Musim 11

Info Dan Sinopsis Drama Berepisod Dhia Kasyrani Slot Akasia TV3

Biodata Terkini Reshmonu Peserta Gegar Vaganza 2024 Musim 11 GV11 Penyanyi Lagu Hey Waley

Gegar Vaganza 2024 GV 11 Hadiah Tiket Peserta Juri Format Pemarkahan Dan Segala Info Tonton Live Di Astro Ria Dan Sooka

6 Janji Donald Trump Kalau Dia Naik Jadi Presiden Semula


Mixology Vape S Commitment To Quality Crafting The Best Vape Flavours Nz

Pensyarah Didakwa Hina Nabi Jawi Turut Buka Siasatan

Murid Buktikan Pada Guru Lembu Makan Martabak

The Difference In The Concept Of Illicit Relationship Between Muslims And Non Muslims

Tiada Masalah Pas Ketuai Pn Tapi Bincang Dulu Kata Pemimpin Bersatu

Cek Pertama Dari Google Adsense