Carousell Commits To Donate Rm6 Million Worth Of Ad Inventory To Support Non Profit Organisations
Initiative will launch in Malaysia, Singapore, Hong Kong and in the Philippines to support non-profit organisations helping COVID-19 affected communities
Carousell, one of the world’s largest and fastest-growing classifieds, is stepping up to help in the fight against COVID-19 by announcing the launch of “COVID-19 Free Ads for Charity”. This initiative will offer up to RM6 million in an advertising support program for non-profit organisations helping the communities impacted by COVID-19.
This RM6 million fund will focus on supporting any non-profit organisation in Malaysia, Singapore, Hong Kong and in the Philippines and their efforts to replenish supply of food and essential health products, donations for upkeep cost, call for volunteers and other initiatives caring for families-at-risk and seniors in need.
“With COVID-19 greatly impacting the lives of many in Malaysia, we want to be on the frontline of supporting non-profit organisations by providing them with a platform to get greater visibility and a larger reach,” said Tang Siew Wai, Country Head (Malaysia), Carousell.
“As the leading classified marketplace in Malaysia, Carousell has a broader vision for our community and users that transcends the current COVID-19 situation. We hope that these organisations can help Malaysians in this time of need while we flatten the curve,” he continued.
The initiative will launch with existing partnerships including Parents without Partners Berhad in Malaysia, Singapore Red Cross, Habitat For Humanity in Hong Kong and Caritas Manila in the Philippines. Interested non-profit organisations can simply apply via https://caro.sl/freeadsforcharity.
“We are tremendously grateful to Carousell for giving us an opportunity to raise funds to aid single parents during this COVID-19 crisis. Our single parent community needs an ongoing monthly support of cash and basic necessities in order to survive,” said Adrian Ong, Director and Operations Manager of Parents without Partners Berhad. “Having our ads reach millions of users on Carousell will help to empower our organisation and serve as an ongoing resource to keep the support going to serve our community amid this health crisis.”
Apart from supporting non-profit organisations, Carousell has committed to additional resources that will empower small and medium businesses and local entrepreneurs during this COVID-19 crisis.
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