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About website builder
Internet ever since its origin has emerged as a strong tool that has been widely used to share and deliver
information. It has defied all the boundaries and has carried the information to the deepest corner of the world. Internet has been assisted largely by the website that has served as the useful tool to carry out the useful information to the world wide customers.
Websites are used not only to deliver the general information but these have also been serving the business purposes. Websites have been used to transfer the product information to the distant clients and turn the visitors of the websites to the customers. In the creation of such websites a major role has been played by the Website Builder companies.
A Website Builder company is the one that helps in the creation of the website.When looking for the Website Builders you should search for the Best Website Builder Company. The Easy Website Builder Company will provide you the services of the experienced Website Builders who will create the website for you with the use latest website designing softwares. You have to inform the Website Builder Company about your requirements. The experts will provide you the customized website design for your website. The Easy Website Builder will also provide you the services of the expert content writers who will help you.
to add suitable information to your website. With the Easy Website Builders you will also get the facility to add the image gallery to the website.The Website Builders also need to provide the hosting facility. The website after its creation needs to be placed on the servers of the reliable web hosting company. Only then your website can be made available to your clients in an uninterrupted way. Some Easy Website Builders will also provide the free hosting account facility to the users.
Some of the Easy Website Builders will also provide the online website builder guide to help the clients build their websites of their own within minutes. The Easy Website Builders will provide you the all the
Website Builder services categorized into various section according to the affordability and the types of service package available with them. One can select the package that suits his requirements and
affordability.
Not only the creation of the website, the website builder services also provided the website promotional services that are essential for the placement of the website in the search engines. The Easy Website Builder Company will provide you the pay per click services that will help you to place your website in the major search engines. The Easy Website Builders will also help you to search for the suitable keywords and have suitable content stuffed in the website written with the use of these
keywords.
So if you are looking for the Best Website Builder company then you can take the help of
EasySiteBuild.com. It is a reputed Website Builder Company that provides a wide range of Website Builder services. One can select from the list of 1000+ website designs for his website. It also provides the free hosting account facility along with its Website Builder services.
About Web Hosting
Web hosting services allow you to store your website on the Internet. Hosting service providers rent you a space on the server where you can place your website. There are different kinds of hosting services for
images, E-mails, E-commerce sites, and websites. Files are typically uploaded on the Internet using a File
Transfer Protocol (FTP) or web interface. The web host also provides a control panel to manage the web server.hosting, non-profit website hosting, and cheap web hosting services. You can decide on one kind ofhosting service based on your requirement and budget. With colocation services, you should purchase server equipment and software. The hosting service provider takes care of managing and maintaining the website. Cheap web hosting services are ideal for clients with basic web development needs.
About Image Hosting
Image hosting services provide space to save your images online. There are both free and paid image
hosting services available. These hosts also provide you with various tools that you can use to create
photo blogs, galleries, and slide shows.
About Email Hosting
E-mail hosting creates an interface where you can generate, access, and send e-mails. Before you choosean email hosting service for your company, there are many things that you should take into consideration.The e-mail hosting provider should be reliable, efficient, and secure. It should also provide you with additional features for calendars, notes, tasks, and contacts.
About E-commerce Hosting
E-commerce hosting services are ideal for online shopping sites. Hosts typically provide shopping carts
that calculate purchase costs. E-commerce hosting services also enable secure gateways that enable
financial transactions. You may also require services for online photo galleries and blogs.
About Hosting Services
Web hosts provide additional services including updates, backups, and website maintenance. Some web hosts can also help you register your domain name and provide e-mail services. You can use dedicated or shared web hosting services. You can select a service for dedicated or shared web hosting. With shared website hosting, many websites are stored on a single sever. Shared web hosting is a great option for small businesses that require little bandwidth. Larger websites that require extensive data transfer will prefer dedicated webhosting services, where an entire server is reserved for one website.
About Hosting Software
Hosting software enables you to upload your files to a web server. Your web host might supply hosting
software, but you can also find programs for free online. For example, UltraVNC allows you to connect to remote servers.
About Overview - email service
Email service is vital to any business. You can use your email service for marketing purposes and for internal company communications. You can even select an email service that allows you to send HTML
mail, which is the same format that websites use. With some services, your employees can check their mail remotely from anywhere in the world.
Personal users can also benefit from an email service to stay in touch with friends and family. Email technology has evolved to include features for chat and blogs. Regardless of whether you are a business or personal user, you can find services that allow you to check email from a client like Microsoft Outlook or through webmail, which you can access through your Internet browser.
You can find webmail services for free through Yahoo or Gmail, or you can use email provided by your Internet Service Provider (ISP).When selecting an email service, research features including storage space, security, and versatility.Businesses especially will need to keep their networks secure from hackers and viruses.
Benefits
Email is becoming more popular than regular mail. You can quickly and easily correspond with family, and you can message hundreds of people at once. You can communicate information instantly and even send pictures and documents through email attachments. Certain email services are very secure, so you can ensure that you are protected from viruses. You can forward your email to other email addresses, and you can even check your email with your phone. You can even find fully functional email services free of cost.You may need to pay for additional security features. For businesses, email is a great marketing tool since you can reach customers in a quick, efficient, and cost effective way.
How It Works
Using an email service to send and receive emails is quite easy. At the very least, you need an Internet connection. You don't even necessarily need a computer since many newer cell phones are enabled with email functionality.Email systems run on two servers. The first is a Simple Mail Transfer Protocol (SMTP) server, which is used to handle outgoing mail. Post Office Protocol (POP3) and Internet Mail Access Protocol (IMAP) server servers handle incoming email. You send an email through the SMTP server, which communicates with the recipient's domain through the Domain Name System (DNS). The Domain Name System connects to the recipient domain's Internet Protocol (IP) address. The recipient's POP3 server places the message in his or her inbox. You can also attach files, images, and documents to your email.
Companies/Brands
There are many email services that provide free and paid services. USA.NET, Mail.com, Gmail, and Yahoo
provide a range of free and paid services for home and business users.
Overview - hosting feature
A web hosting company equips you with the tools to create and host a website. You should choose a hosting provider if you have made the decision not to host your own website. A hosting provider is especially beneficial if you have a personal or small business website. There are many hosts who offer a range of services to meet your specific needs. Research multiple companies before making a final decision.Hosting service costs will vary by company and package. There are free hosting packages as well as packages that cost only a couple of dollars per month. Expensive hosting packages could cost hundreds of dollars for customized features.
Benefits
Hosting services make it easy to create a customized website. One important feature is a user control panel that lets you manage and maintain your website. You should also ensure that your hosting provider gives you ample bandwidth for data transfer. You can also receive services for customer and technical support, disk space, free website templates, POP email accounts, and MYSQL databases. Research hosting providers to determine what services are ideal for you.
How It Works
First, create a plan for your website. You can even create your designs, content, and templates if you'reready. Once you've developed a plan, you can find the right service provider to host your website. The provider can even help you select and register a domain. Each provider offers different hosting features.
The most important hosting feature that you should consider is the server type, cost, and service. You can choose a Windows server or a Linux server based on your security and performance requirements. The size of the server is another aspect that you should take into consideration. Choosing the right server size depends on the size of your website and the amount of bandwidth required for data transmission.Another important feature is the control panel, which is an interface that lets you manage and monitor your website. Control panel modules allow you to access to server logs, manage data logs, maintain FTP users' accounts, and create e-mail accounts.
Other features that you should consider include reliability and uptime. The hosting service provider should be trustworthy and dependable. Uptime and downtime of data transmission should be fast, enabling speedy website navigation. Almost all web hosts provide features like unlimited e-mail accounts, mailing lists, FTP accounts, databases, and FTP access.
Companies/Brands
Ipage Review & Ipage Coupon, Host.com, FatCow, inmotion hosting, and Ix Webhosting offer hosting
services.
Overview - domain name service
Domain Name Service, commonly known as the DNS, is defined as a naming system for computers,services, or resources which deal with Internet or a private network. The DNS interprets domain names and converts them into a numerical (binary) identifier, which can be identified by the computer. These numerical identifiers are known as Internet Protocol (IP) addresses.
Names are easy for people to understand, while computers understand numbers. So, when we use names to identify websites, the computer can process the data only if it is in the form of a numerical. DNS also allocates a domain name to a particular website. This allocation is not based on the physical location of the user. This is because World Wide Web hyperlinks and Internet contact information are stable and do not change even if there are changes in routers.
Benefits
There are four major benefits offered by Domain Name Service. They are free manage DNS service, free domain forwarding, low cost, and security. Free manage DNS services allow you to have control over the whole domain. All the domains and associated domains are managed by DNS records through its reliable infrastructure and automatic updates. You can hide the destination URL in any domain using free domainforwarding feature. It is done by URL masking. By doing this, your URLs remain hidden from the surfer and your brand identity remains consistent, providing an enhanced performance. The costs of DNS are low and affordable. DNS offers security and protects your website from hackers. Apart from these benefits,domain name system also has various services like mail servers that accept e-mail for Internet domain.
How It Works
The DNS assigns a particular IP number for every domain name, which is unique. A particular domain name can be divided into three levels. The first level indicates the name of the website like "Example," the second level mentions the domain of your website. It could be .COM, .ORG, or.EDU. The third level refers to the country like, .US for US websites, .UK for UK websites, or .AU for Australian websites. So, the domain name of your website could be "www.example.co.us." DNS then allocates a particular IP address for this domain name. All the names and IP addresses of domain names are maintained by a company called Network Solutions.
The DNS accepts request to convert domain names into IP addresses, both from programs and other servers. When you type in a URL into your browser, it first converts the domain name into an IP address.To do this, the browser contacts the DNS, which retrieves the right IP address for the webpage that you have requested for. The browser then recovers the right webpage corresponding to the IP number and displays it on your system.
Companies/Brands
Web hosting companies also offer domain name registration services. Companies such as International Corporation for Assigned Names and Numbers (ICANN,) Veri Sign, and Inter NIC offer domain name
services.
Overview – blogs
Blogs provide versatile options for you to organize your website. Some users use blogs as personal journals, while newspapers use blogs to review current events. They can be updated on a consistent basis in order to keep readers informed with the most up to date information. Blogs are sometimes the med.Professional blogs monitor specific industries, job forecasts, and specialized information. Blogs can make money by charging subscriber fees and selling advertisements.
Blogs are inexpensive to set up and maintain. Many services are free, and others cost a small fee. You can host a blog on your personal or company web server. You will need to pay the costs associated with
having a domain name including registration and annual fees. You might choose against having a domain
name, or you might choose to find a free web hosting service. You might even choose to use free software. Depending on your needs, a blog can cost from zero to $800 a year to maintain.
Benefits
Blogs allow experts to publicize their knowledge. Blogs also allow people to share information more easily.You do not need technical expertise to write and update a blog. You can post text, images, and
attachments through a user friendly interface. Your readers can post responses to your blogs. Blogs are a great way for people to communicate with friends and for businesses to communicate with customers.
Blogs also allow people to update their website content frequently. You can update a blog every few
minutes if necessary.
How It Works
The process of creating a blog involves only three simple steps. First, you need to set up a blog. You can either find a website that offers free blogging services, or you can set up a blogging system on your website. Different users will require different services. The next step is to create a blog title. If you want a blog that attracts a lot of readers, you should use a catchy title. You can use this blog title as your URL. You should then create a template for your blog. Select fonts, colors, and images that will be appealing to your readers. Once you complete these steps, you will be ready to start blogging. You will log into your blog, write what you need, and click a button to post what you've written.
Companies/Brands
LiveJournal, Word Press, Joomla, Ibibo, and Blogger provide services for bloggers.
Overview - personal website
Family websites help you stay in touch with your friends and family from anywhere in the world. You can share photos, news, and whatever else you may choose. You can design your website however you would like, and you can enable privacy setting to control who can see what on your page. You can select from a variety of free and paid services.
Free services provide features including password protection, closed forums, and special codes. Additional services including customization and expanded web space are available for a small fee. Some providers may require a maintenance fee of about $10 per month.
Benefits
Unfortunately, it is easy for family members to lose touch. People are separated by distance and time, and they cannot devote the resources to stay in touch with loved ones. Family websites provide a low cost option for people to overcome this problem. On your family website, you can maintain blogs, journal entries, private emails, and group discussions. You can track upcoming events like birthdays and anniversaries. You can even maintain a photo or video gallery. People can create and view family websites with little to no technical expertise.
How It Works
You should begin by developing a plan for your family website. You should then select a service based on your plans. For example, if you'd like to include a photo gallery, you should select a service that will enable you to upload photos. Even if you have no web design experience, you can find a plan that meets your preferences. There are a variety of options for you, including services with built-in tools and tips. You will begin creating your account by registering on a website. Sometimes, your family members will need to register as well. To make an account you will need an email account, and paid services will require you to have a credit card available. Once registered, you and your family can update pages accordingly.
Companies/Brands
There are many services that help you create family websites. For starters, check out myfamily.com,FamilyLobby.com, and Make a Family Tree Website.
Overview - business website
The Internet can expand your opportunity to create a business. You can create a website that describes your company, or you can have a website that allows your company to provide online services. Some retail stores will also sell their products online. Your business website can be anything from a single-page advertisement to a fully functional e-commerce site.
Business websites are very essential in today's world since consumers use the Internet to research services and products. A website could influence a person's decision to purchase a product. Most businesses will purchase a domain name; however, others might not find require a personalized URL. Businesses could work with a designer for a customized website, or they could use free templates that are available online.A business website can be completely customizable to meet a company's needs.
Benefits
Businesses websites allow companies to expand their market sizes. Consumers use the internet to make educated decisions, and businesses can use websites to reach out to customers. With a website,
companies can reach new demographics, expand out of reach, and grow internationally. Websites also allow companies to conduct business online. Websites help businesses grow by improving customer relationships and sales numbers.
How It Works
First, you should decide whether your business would benefit for a personalized domain name. With a domain name, you can have your company name as a .com, .net, or .org address. Pick a domain name that is catchy so that people will remember it. If you decide to get a domain name, you will also need to purchase server space. You can purchase your own hardware, or you can pay a company to provide remote server space. Free website services will give you a limited amount of server space without a
domain name. It is advisable for businesses to purchase a domain name. Some domain names cost only $10 per year.
You will then need to create your web pages. You can hire a person to design your company website, or you can create it yourself. Even if you hire someone, you will have the ability to make updates to your site.You can use software to create your pates, or you can use templates online. Some website services also provide Content Management System (CMS) tools that will integrate your template with a readymade design.
Companies/Brands
Homestead provides free website services. They also offer paid services for businesses that need more
features. These paid services have a 30 day trial. Go Daddy provides domain registration services. Click Response, Sales Force, EAPPS, and Small Business Websites are other companies that offer website
services.
Overview - photogallery website
The Internet provides a convenient option for people to share life events with friends and relatives. Online photo galleries allow people to share photographs for both personal and business purposes. You can use photo galleries to showcase your products or to share your family albums.
There are many options available for people interested in launching an online photo gallery. You can
integrate your photo gallery with your website at your domain. If you have a business or a professional gallery, you should consider this option to make sure that your website is streamlined, professional, and
uniform. If you lack the technical skills to create a professional website, you may want to consult a guide
or hire a web developer. You can find free photo galleries, or you can pay for a template that ranges from$300 to $500.If you do not need a website photo gallery, you may want to consider services like Snapfish or Kodak Gallery. You can share your albums with other users, and you can order prints, mugs, cards, key chains,and posters of your photos. Social networking tools including Facebook and MySpace offer online photo galleries that allow you to tag photos and write captions.
Benefits
A photo gallery allows you to upload, manage, store, and distribute your digital photos. You can even free up some space on your computer by saving your files online. Galleries store photos and display previews with a thumbnail image. When you click on the thumbnail, you can view the larger version of the picture.
Galleries create thumbnails automatically in order to ensure that viewers can easily navigate your page.
Viewers may not want to see all of your folders, and with thumbnails, they can easily select which ones they want to see. You can also create photo portals, family album websites, and private galleries. You can also include a section for customers to upload photos and to add comments.
How It Works
Tech savvy users can install galleries that are based on the hypertext preprocessor (PHP) scripting language. First, create a simple PHP file that checks all files in a given directory. After a thumbnail view is
created for all the photos, a script displays the thumbnails in a table as a link to the original size image.This is done through a thumbnail generator.
The thumbnail files will include a "_th.jpg". The PHP limits the execution time and maximum memory usage. A default memory is allowed a script of 8 MB, but if you can add 64 MB. You can arrange photos in a table to make your formatting more appealing. The last task is to create a HTML block that is used to add a title and to create the corresponding table code.
Creating your own photo gallery can be time consuming. You can also opt to sign up for an account at a service. With this option, you will register for an account and be able to upload photos to share within
minutes.
E-Commerce
The invention of the Internet brought great changes into the world of business. By establishing virtual stores, a business can have access to unlimited markets in any part of the world. Online businesses are
advantageous for new and existing businesses.
It is cheaper to maintain an online business instead of an actual storefront since you do not have to pay rent or maintenance expenses. You can start an online business with minimal capital, and you will not require loans. With an online business, you have access to an unlimited customer base from different parts of the country and world. You can set up an online business to operate in many different languages,and your website can operate all day and every day.
About shopping carts
An online shopping cart is the virtual equivalent of a real shopping cart. Customers can browse a website
and select items that they wish to purchase. They can then place their selections in a shopping cart, which will remember their items. Customers can then choose to buy their items immediately or later on. They
can also edit the number of items in the shopping cart. Customers can add as much as they want, and they can store items to reference at a later time.
E-Commerce Web Design
Online stores should be attractive and appealing. You want people to spend substantial time browsing
through your store, so design your website accordingly. You should also keep in mind that your customers might not be technically savvy. Design your website in such a way that it appeals to a variety of people.
You can design your own website, purchase a template, or work with a professional web designer. In general, you can purchase templates or hire a web developer for under $1,000. Your costs will vary depending on your company's specific needs. Sometimes, sophisticated websites will require you to invest thousands of dollars for design. It is cheapest to design your own website, but you should make sure that you can maintain a high standard of quality. Better websites ensure better business.
E-Commerce Development
E-commerce development is a process that includes building, maintaining, and improving an online business website. When developing your website, you must pay attention to your customer base and selected audience. Use your marketing funds efficiently to build customer loyalty and increase sales. Ecommerce development techniques help you turn searchers into visitors and visitors into customers.
B2B E-Commerce
B2B e-commerce is a term that is used to describe online business to business marketing. With B2B
marketing, companies help each other boost sales and revenue. They do this by advertising, establishing
partnerships, and endorsing one another. Businesses might also choose to sell services in conjunction with one another. B2B e-commerce is especially useful for financial institutions, importers, exporters, brokers,traders, wholesalers, and retail merchants.
Internet Merchant Account
An Internet merchant account is similar to a storefront credit card machine. If you have an online
business, you will probably need your customers to pay with their credit cards. As with an actual store,
you will need a company to help with processing a customer's credit card information. Even though this
could be costly for you business, you will need to do this if you want to get paid.
SSL Certificates
Secure Sockets Layers (SSL) certificates help you ensure a safe shopping environment for your customers.In this day and age, computer hackers, identity theft, and credit card fraud are on the rise. As a result,consumers must exercise caution when they shop online. As a business owner, you are equally responsible for protecting your customers from hackers. You should also keep in mind that customers won't want to shop at an unsafe online business.
SSL certificates encrypt a customer's financial information to create a barrier against hackers. Customers can share information online without the fear that it can be seen by others. You can enable your website with SSL certificates through your web host. This could cost as little as $12.99 per month. You can also use an established company like VeriSign that provides SSL certificates for $1,499 per year. Established services typically come with a warranty in the event that a security breach causes a material loss. SSL
certificates will help you maintain the integrity of your business.
E-Commerce Fulfillment
E-commerce fulfillment systems process customer orders. Inventory systems ensure that sellers have items available to ship. Systems also make sure that products are shipped quickly and correctly. You could employ your own e-commerce fulfillment system, but this might be costly and inefficient. This process is usually best for smaller companies. As your business grows, you might not have the space to store your inventory, and you may not have the personnel to process orders. In this case, you should consider outsourcing your order fulfillments. You can hire distributors to store and ship your products directly to your customer. This will cost you money, but it might end up saving your business in the long run. With an outsourced fulfillment company, you can ensure quick delivery for customer satisfaction.
E-Commerce Statistics
When you have an e-Commerce website, you should keep track of who is visiting and who is making purchases. By conducting analyses of your website, you will be able to create a marketing strategy, and
you will be able to better assess the strengths and weaknesses of your business. Your statistical analyses
will help your business continue to run smoothly.
Overview
An Internet merchant account is a type of bank account that facilitates online credit card and debit card transactions. The account serves as an agreement between a merchant bank, a retailer, and a payment
processor for completing an online sale.An Internet merchant account can increase your sales, professional credibility, and customer satisfaction ratings. To qualify for an Internet merchant account, you need proof of your business.
There are various things that you should consider before you choose an Internet merchant account for your e-commerce site. Verify that the account provides you and your customers with a secure gateway for transactions. Go through the terms and conditions of the account provider before you sign up for an account.Total expenses include application fees, transaction fees, authorization fees, miscellaneous fees, and termination fees. The fee details depend on the merchant account provider and the number of
transactions that take place on your website.
Benefits
The biggest benefit of using an Internet merchant account is that you will be able to accept credit cards payments on your website. Without this system, you will only be able to accept mailed checks or wire transfers. With an Internet merchant account, you can create a safe site for transactions.
Another benefit to Internet merchant account services is that you can identify fraudulent credit cards before you send orders to the customer. Some services check the validity of the card first by matching it
up to other information given by the customer. If that information is correct, then the card will be processed. If not, it will be rejected.
How It Works
When you setup an Internet merchant account, you will be able to accept credit card and debit card payments. There are many methods that are used to present the credit card to the system. The magnetic strip on the card is read by swiping though a credit card reader or terminal. Credit card software will verify your financial information.E-commerce websites have a payment gateway that authorizes payment for online business and retailers.
Certain merchant account providers have their own payment gateways, and others use the help of a third party. A payment gateway has two components: a virtual terminal and a shopping cart. The virtual
terminal creates a secure page that allows a merchant to login and enter credit card details. An online shopping cart is connected to the payment gateway through an application programming interface (API).This cart allows real time processing from the shopping website.
Companies/Brands
Popular merchants include FirstData and MerchantPlus.
Overview – forum
Forums are web applications that facilitate discussions. They are also referred to as discussion boards and can be thought of as online bulletin boards, designed specifically for managing user-generated content.
They are distinct from other modes of online communications including chat rooms, blog communities,news groups, and comments.You can join a forum as a user, or you can host your own. You can use discussion boards express your opinion, seek advice, and converse with like-minded users. You can join forums devoted to politics, pets,technology, and shopping.Once you've selected a forum to join, you can register for an account. For some forums, you may have to pay a subscription fee.
You will select a unique username and password for your account.
Forum discussion topics are called threads. You can identify a thread based on the title of a posting.
Certain forum users are designated as moderators who ensure that there is no irrelevant content posted.Moderators have the ability to lock threads to prevent further discussions. They can also edit and delete threads to prevent postings from violating terms of service.
In general, it is inexpensive to run your own forum. Your overall price will vary based on the number of registered users and daily posts. Most services cost about $20 per month. Cost can sometimes increase to hundreds and even thousands of dollars depending on the forum's posts and users. The cost will also
depend on your host, as some companies will charge higher fees than others. As a host, you may choose to offer free or paid subscriptions to your forums.
Benefits
Besides providing quality information, forums also act as powerful promotional tools. When you post on a forum, you can opt to include a signature. Like an e-mail signature, you can include your company
information and contact details. If you run an online business, a forum can help you explore new markets.
Through forums, you can network with other professionals and seek advice and consultations.As a business, you can also start forums that are dedicated to your products. You may choose to provide technical support , or you may choose to facilitate discussions regarding your products.
How It Works
Forums provide environments for online discussions. You can access a forum like any other website through your browser. You can organize your forum by topics and subtopics, and you can have a forum that incorporates multiple themes and topics. You should designate at least one forum moderator to
oversee discussions.
To run a forum, it is advisable to select a unique and appealing domain name. Once you choose a domain name, you should select a web host with the technical abilities to host a forum. Depending on your expertise, you may want a web host that provides advice and consistent technical support.
You may also want a web hosting plan with preinstalled forum software. You may have some flexibility with the software and interface that you use for your forum. Be selective when you select software, and read reviews to make sure that you are selecting a user friendly and visually appealing interface. The more appealing your forum is, the more inclined people will be to visit and post. Your goal is to have many visitors who post frequently, so you will want to have a website that operates smoothly while ensuring a positive user experience.
Companies/Brands
ProBoards, Phpbbplanet, and Sun Microsystems are companies that provide tools to help you create
forums.
How to make money on your news content website
Forget what you might have heard: Journalists can earn money publishing online. Here are some tips from OJR readers.This article is designed to help journalists learn how to make extra money, or even a full-time wage, by publishing independently online. It is not intended to provide an online revenue model for established news organizations. Heck, they've got business managers. They shouldn't need a wiki to show them what to do.
Content websites typically earn money through one of four ways:
Commissions / Affiliate links
Advertising networks
Selling your own ads
Paid content
Sponsorships/Grants
Once you have ads on your site, you will want to compute the eCPM (effective cost per thousand impressions) of revenue that each ad type is earning for you. You calculate eCPM by taking the total amount generated by an ad (or ad type), diving it by the number of pages on which that ad (or ad type) appears, then multiplying by 1,000. Let eCPM data help you decide which advertising type, layout and position work best for you.
Commissions / Affiliate links
Affiliate programs, such as Amazon.com's Associates Program, provided the first ways for early solo and small Web publishers to make a few bucks on their websites. In these programs, an online retailer will pay you, the publisher, a percentage on sales made after customers click through from your website to the retailer's site. Links can include traditional banner ads, search forms and links to individual products.
Because you only earn money when sales are made, affiliate programs will work best for you if your site's readers are consistently looking to make high-priced purchases -- for example, if you run a product review site. If you're interested in affiliate program, browse through merchant directories like Commission Junction and LinkShare to find retailers that offer products that fit your site's topic and audience.
Once registered with a merchant's program, you can create an ad or product link on your site using a snippet of Web code downloaded from the retailer. Some merchants go further and allow you to create
virtual storefronts that match the design of your site, but where the retailer still handles all the inventory and commerce.
Be careful setting up such arrangements -- unless you want customers coming to you for return and refund questions instead of to the retailer.You'll want to note what percentage of a sale the retailer pays back to you, as well as the length of time after a sale that you get credit for the purchase. Some retailers limit credit to sales made on the initial click-through, but others will give credit for any sales made within a day or so.
Also, some retailers will pay a commission on purchases you personally make after clicking your own links; others may kick you out of the program for doing that. Check a retailer's affiliate agreement and shop around for what you consider the best deal before putting links on your site.Many publishers have found that links to individual products return more commissions than banner ads going to a retailer's home page. But the additional money those links earn might not be enough to justify the extra time that selecting and maintaining them requires.
Advertising networks
Most news websites earn the bulk of their money through advertising. But you don't need a sales staff to attract advertisers to your site. Ad networks can handle the sale and display of ads on your site. All you need do is drop a few lines of code into your Web pages where you want the ads to appear.
The most popular ad network for independent publishers is Google's AdSense program. AdSense is a "pay per click" (PPC) program, where you earn money each time one of your readers clicks on a Google-served ad. Since you earn money on clicks, rather than completed sales, PPC ad networks can provide a more reliable source of income for sites whose readers are not looking to make a purchase right away. Other notable PPC ad networks include the Yahoo! Publisher Network and Ad Voyager.
Most PPC ads are text, but some PPC networks also sell image and Flash ads. Ads are sold and displayed based on an auction system, where advertisers bid on selected keywords and phrases that appear on network websites.
The ad network looks for webpages displaying its ad code, then matches what it determines the content of a webpage to be with the most appropriate keywords and phrases that advertisers have bid upon. The network then automatically weighs several factors in determining which
ads to serve on the page, including the value of those bids; advertisers' remaining budgets for those bids; what percentage of readers have clicked on those ads in the past; and, in Google's case, the percentage of those readers who have made a purchase or read a designated number of pages on the advertiser's site.
Google's "Smart Pricing" program will adjust the amount paid to you for each click based on your readers' track record of making a purchase, or viewing a certain number of pages, on that particular advertiser'swebsite. So if your site attracts motivated buyers, you remain in the best position to earn money.
Whatever you do, do not even think about clicking the ads on your site, or encouraging your readers to do the same. All PPC ad networks prohibit click fraud, and will boot from their program any publisher found to be inflating their number of clicks. Even well-intentioned discussion board participants can get a publisher booted from the program by encouraging other readers to click the ads to support the site.Google, for example, has suggested publishers concerned about their readers' conduct add this disclaimer to their site:
"Your postings to this site may not include incentives of any kind for other users to click on ads which are displayed on the site. This includes encouraging other readers to click on the ads or to visit the advertisers' sites, as well as drawing any undue attention to the ads.
This activity is strictly prohibited in order to avoid potential inflation of advertiser costs."If you don't think PPC ad networks will work for you because your site's target audience is defined by demographics, such as geography or a religious or political affiliation -- don't worry. Traditional ad networks such as BlogAds provide an alternative to the PPC networks. BlogAds sells its ads on a more traditional site-targeted model.
Advertisers do not bid on keywords or phrases, but instead pay for their ads to be displayed a certain number of times on selected websites or groups of websites. BlogAds has become especially popular on political blogs, where advertisers can buy across a group of liberal or
conservative weblogs.
Design to maximize online ad revenue
Since PPC ad networks target their ads primarily by topic, rather than geography or demographics, that makes these networks work better with niche topic websites than with sites that target their readers by
geography or other demographics, such as gender, education, income or political affiliation.
For the system to work well for you, the PPC network's spiders must be able to determine a topic for each of your webpages and then must match keywords or phrases that advertisers have bid upon. That meansthe advantage goes to websites where each page covers a distinct and easily identifiable subject. So if you have a blog that covers a mishmash of topics on a single URL, you won't elicit the targeted ads that lead to high-paying clicks.
If you want to use PPC ad networks, organize your content to limit individual URLs to a specific topic.Break long blogs into individual entries. Archive old posts and stories by subject matter, not just by date
and author. Stay active on discussion boards, keeping threads on topic and directing folks to more relevant pages should they stray toward other subjects. Use keywords in headlines, decks and URLs whenever possible. And spell out keywords, phrases and proper names on first reference, rather than using acronyms throughout the piece.
(See, old fashioned copy editing rules *can* help you make money!) Well-organized pages on individual topics also show up better in search engine results, attracting Web surfers curious about a specific keyword, who are more likely to click on a targeted ad. Publishers who create evergreen articles that are likely to attract a high number of links and clicks over time will do best in attracting search engine traffic to their ad-supported webpages. If you publish time-sensitive articles,which are not likely to have a long-enough shelf life to attract significant search engine traffic, consider swapping out or archiving articles on the same topic to a single URL, so that URL can get linked to and picked up in search results.
Where you place ads on a page affects how many of your users see them, and click. According to recent Google research, top performing ad formats include:Large box ads placed in the middle of your main content column;Skyscraper ads placed in a left-side column; Leaderboard ads placed at the top and the bottom of the main content column.Customize the ads' colors to match the background, type and navigational colors of your site, too, to eliminate "banner blindness" and maximize their visibility to your readers.
Then keep an eye on your ads to make sure that they remain relevant to your site. To a reader, ads – like anything else on your pages -- are part of the content of your website. If an ad network fails to deliver consistently relevant ads, dump it and try something else.
Respect your readers by not bombarding them with irrelevant advertising and they will respect you by continuing to read your site.Think twice before installing pop-up, pop-under and screen "take-over" ads, too. Many readers steer clear of sites that block their access to the content they're looking for with aggressive advertising. Keep your website a safe haven for these ad-weary readers and you can build its audience over time.
How much traffic do you need?
With advertising, the more readers you have and page views you serve, the more money you can make.But how much traffic do you need to make a living from your website?To make $36,500 a year, you'd need to earn $100 a day on your site (plus whatever expenses you incur).Let's assume your site is attractive to advertisers and earns $10 in ad revenue for every thousand page
views. That would mean you'd need to serve 10,000 page views a day to meet this target. (And more if your site earns less than $10 per thousand page views.)
How can you attract that much traffic? If you are writing one article a day on subjects that will be out of date within 24 hours, it's going to be tough. You'll need to attract nearly 10,000 views each day for that's day article, since few people will bother reading your old, out-of-date work.If you write a fair number of "evergreen" features, which keep attracting page views long after they are written, you'll find the task
much easier.
If your site naturally deals with "perishable" news content, at least publish each day's new news to the same URL, overwriting or pushing down the old content, so that URL can build the in-bound
links and search engine traffic that will help you attract new readers you need each day.Reader-contributed content can also help you meet your page view goals. Well-managed, thoughtfully organized discussion boards and wikis can add dozens of new content pages a day to your site, with much less effort on your part than writing that many original articles.
Selling your own ads
If you don't want to share your ad revenue with a network, or if your site isn't the type to do well with PPC ads, you might consider selling space directly to advertisers.
First, you will need solid information about your site's visitors. Ultimately, what you are selling to advertisers is access to your readers, so you'd better know how many, and who, they are. A traffic tracking service like Google Analytics can provide accurate trafiic data that filters out hon-human traffic like search engine spiders and automated robots (which can account for up to 90 percent of a site's overall traffic).Make Money also provides reader tracking, along with some crude demographic information about your site's readers.
You should also consider conducting a survey of your readers, to get more detailed information about their demographics and behavior. SurveyMonkey provides easy-to-use tools to set up such surveys.Once you have advertisers, you will need a system to serve and manage ads, such as OpenAds, as well as
system to invoice your advertisers, such as Blinksale or PayPal. (PayPal's invoicing system does not require your advertisers to have a PayPal account, just a credit card.) Set up a page on your site, linked from the header or footer, that provides data about your site's traffic and visitors, as well as a list of available ad packages.
You might also provide a well-designed PDF version of the same data, as decision-makers often prefer "hard copy" versions of this information. (If you need free software to convert Word documents to PDFs, OpenOffice does this with a single mouse click.) If your advertising page does not generate enough leads to support your site, you'll need to make cold calls to potential advertisers, via e-mail, phone or in person. You'll have the best luck with smaller businesses that do not place ads through agencies, but where the owner makes his or her own ad
decisions.
Paid content
Given the variety and depth of information available on the Web, you have to provide truly unique content of high value to specific readers to get those readers to pay for it. The fact that a paid journalist
wrote an article for you does not mean it's worth paying for to a reader.
Detail-oriented publications such as Consumer Reports and Cook's Illustrated have had success selling the results of their independent testing online. And, of course, porn sites have been earning big bucks from paid content since the Web's earliest days. But general-interest publications, such as the Los Angeles Times, have found that walling off content to paid subscribers has generated less revenue than the company could have earned by selling advertising on freely available pages.
If you are certain that your content is unique and valuable enough that readers would be willing to pay for it, you'll need to select a way to handle payments from your readers. The system could be as easy as
asking readers mail you a check in exchange for your putting them on e-mail content distribution list -- a method which offers the advantage of not requiring any advanced Web server security set-up. Or you
could restrict access to certain folders on your website to readers whom you assign log-ins after they buy
a subscription. Such restrictions are relatively easy to set up on Apache webservers. Payment can be handled manually via postal mail or phone, or automatically through an e-commerce storefront. (Many Web hosting packages include e-commerce storefronts.)
Sponsorships/Grants
Supporting a website through sponsorship or grants requires the least technical skill of these options, but the most interpersonal skills. You'll need to play the role of a salesperson, in addition to journalist and editor, in convincing a individual or organization to give you money to put up your site.
In either case, you'll need to identify individuals, or individuals within organizations, who might be willing to commit their money, or their organization's money, to your site. You'll need to make a written
proposal, and often, an in-person pitch, and follow through until you secure your funding. Grants typically require a more structured application process than sponsorships, which can be sold through a formal solicitation or over drinks at the dinner table, depending upon whom you are working with.
The University of Iowa provides some guidance and a collection of links on grant writing in general,including links to many organizations which grant funds to researchers and publishers.
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Artcles:
How many types of Internet marketing are there and what
Its usefulness.
How to find out:
• Internet market
• Content marketing
• Blog marketing
• Social media marketing
• YouTube Marketing
• Product marketing
• Affiliate marketing
• Video marketing
• Email marketing
• Referral marketing
• Inbound marketing
Question:
1. What is Internet marketing?
2. Why do they call Internet marketing
3. What kind of internet marketing works for you
Internet marketing is the cheapest way to reach your target market, regardless of the size of your business
But what is internet marketing, is that right?
Determining Internet Marketing
Also called online marketing, internet marketing is the process of promoting a business or brand and its products or services through the internet using tools that help drive traffic, leads, and sales. There are several types of internet marketing, some that work alone, others that work in conjunction with others. Here is a summary:
Search Engine Marketing
Types of web marketing that promote websites by increasing visibility in search engine results pages through search engine optimization as well as through paid advertising, strategic content marketing and social media networks.
Search Engine Optimization (SEO)
Improve SEM, improve website ranking or visibility in search engine results. SEO programs work to move targeted search results higher in rankings when results are presented to search engine users such as Google, Bing, Yahoo !, and others. The higher the ranking when the results are displayed, the more users will click on the link and go to the targeted website.
Display Advertising
Advertising in a static space, a set consisting of images or artwork and words. Just like advertisements in newspapers and magazines.
Pay Per Click Advertising
Advertising presented on speculation by web publishers such as search engine results pages or homepage on browsers that only charges advertisers for the number of times a person clicks on an ad to go to the targeted website, not the number of viewers of the ad.
Social media marketing
Marketing uses social media channels like Facebook or other similar sites. This type of marketing includes creating pages on this website that directly promote companies, organizations, or products that are easily accessible from on or off site. Social media marketing can also be a factor in SEO programs.
E-Mail Marketing
Marketing is based on the distribution of messages via email. E-Mail marketing can consist of text messages, word combinations and images as in display ads or giving access to videos on websites or public video sites such as YouTube. Email marketing also has the ability to offer links to specific websites to drive traffic and revenue to those websites.
Referral Marketing
One of the finest forms of web marketing, referral marketing based on one person is easy enough with a website or social media site to refer it to others, which is expected to create a chain reaction of referrals from one group of individuals to another. Referral marketing can also be a key component in an SEO program
Affiliate Marketing
Marketing by third parties who refer customers to specific websites or vendors. "Affiliates" market their own products, such as through a website, but have links to other websites that are not related to their website, but have similar interests for users. Affiliates are rewarded for the number of times a person links from their website to the targeted site.
Inbound Marketing
Methods of attracting attention and visits to websites by placing information on websites that are being searched by others. This includes the use of the provision of valuable information through blogs or articles on websites, or general information provided as website content outside of the primary purpose of the website. When search engine users search for specific content, websites that contain content are displayed, even if that content is not the primary purpose of the website. By attracting search engine users to the website through secondary information, users are exposed to the website and its main offerings without having to search the website specifically.
Video Marketing
Marketing through the use of video, such as those found on YouTube or similar websites. Videos can be any length (depending on the limitations of the video hosting site) and have any content, message, or advocacy for the purpose. Video can be as simple as standing an individual in front of a talking camera, to the values of the speaker
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10 Ways to Find and Get Ideas and Inspiration
Confused looking for inspiration? I'm also the same, this is one of the factors that prevent me from writing posts. But, after I introspected myself, it turns out it's not that difficult to find an idea or inspiration. Actually, the way is very easy and hassle-free. So here are my ways to find ideas and inspiration:
1. Relax
To get an idea and inspiration, you have to relax. How to relax? It is up to you how, maybe sleep, eat, sit back, listen to songs, etc. Why should relax? Because to get an idea and inspiration, we might not be able to get it if we are stressed, dizzy, tired, etc. Therefore, relax, no need to bother and be too focused to look for ideas and inspiration.
2. Find the Right Place
More can be read here.
3. Explore Your Mind (Imagine)
After you relax and calm down, it's time you explore your mind by imagining ideas and inspiration. Imagine freely, without limitations, without obstruction of rules and facts. Because if you explore the mind with boundaries, don't imagine the name.
4. Learn a lot
You have to learn a lot about things related to your ideas and inspiration. For example, you are a musician, you want to make songs, meaning you have to learn a lot about today's songs, how to make songs with today's technology, etc. Another example, you are a graphic design and want to make a digital work of art, meaning you have to learn to know the technology and how to make artwork digitally etc., or if you are a blogger, you want to write an article, then you have to read a lot about things- what you want to write, so that you fully understand what you want to write. This is a way to broaden your horizons for ideas and inspiration.
5. Talk to yourself
Sounds crazy, but discussion doesn't have to be with other people. Try to discuss with yourself in your heart to find a decision for your ideas and inspiration.
6. Communicating or Social
In addition to talking to yourself, you also have to talk a lot with parents, friends or other people about your ideas and inspiration. So you can see your ideas and inspiration from various sides and opinions of others.
7. Take notes
If you have already imagined your ideas and inspiration, immediately take notes as soon as possible. This is done to prevent you from being forgotten with your ideas and inspiration.
8. Pray
Pray to God, hopefully we can get ideas and inspiration that are good and useful for ourselves and others.
9. Let It Come Alone
You have to let the ideas and inspiration come themselves. Do not be forced, because if forced, we ourselves will be dizzy and stressed.
10. Improvisation
Finally, if you've imagined ideas and inspiration. Develop it! How to? For me to improvise. So you continue to develop ideas and inspirations so you can't develop them anymore.
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